Since leading her first customer relationship management (CRM) implementation in 2003, Marie has established a proven track record of helping organizations maximize the strategic value of their CRM investments by fostering innovation, strengthening ROI, and accelerating user adoption and engagement.  Having covered roles as an in-house expert for key industry players including Amadeus and IBM, to providing implementation consulting for Accenture and FPT, to working directly for Salesforce, Marie has leveraged this experience to best support client transformative efforts.  A trusted leader in connecting business strategy with technology and culture, she has driven multiple global and regional initiatives and concentrated the last decade on Europe via Switzerland and Southeast Asia via Singapore and Vietnam.